





YouTube for Soft Sales, Sales Support, & Social Commentary



This magnificent dressage horse, Watson, was being offered for sale. But how to make him stand out in the crowd of other magnificent show horses offered for sale on Equine.com as well as those pictured on YouTube? walnut28 communications did something different. Watson is the only horse on YouTube performing a complete International level dressage test without a saddle. Another unique aspect to this sales video: this Intermediare Test, always officially performed without a reader, is the only upper level test on YouTube with a reader explaining each of the advanced movements as they occur (many thanks to reader Maryal Barnett, national clinician and upper level dressage judge) so that the viewers can learn the names and understand the movements as they are being performed.
THE RESULT?
1) Tremendous interest in a horse whose temperament and obedience is defined by his rider trusting him enough to perform this challenging test without a saddle (and not wearing a hard hat);
2) novice viewers gaining a better understanding of the flow of the movements in an FEI dressage test; and
3) the sale of this magnificent horse in record time to the right buyer. Watson and his new owner placed in the top two of all their classes during their first season showing.
THE HONDA METROPOLITAN: Scooter Power
"BLOND TO THE BONE": This humorous promotional video suggests that Honda Scooters offer an energy efficient alternative to cars for local junkets, including trips to local dog parks. You'd be surprised how many dogs can and will happily travel with you on a Honda Metropolitan.
walnut28 communications is an enthusiastic advocate of the use of the "under 50 cc" scooters to solve MANY of today's problems, including: fuel consumption, traffic congestion, road rage, urban parking problems, car abuse by kids, speeding, and -- most important of all -- minimizing cell phone usage and texting while driving.
